Welcome to the first Commercial Curiosity email of 2024! I hope you’re as excited about this year as I am - there’s going to be lots of good stuff...

As we approach the end of 2023, it’s important to make time to reflect on our commercial decisions and outcomes so that we can learn and improve in...

As we’re rapidly approaching the end of the year, I’m often asked by clients for ideas around how they can squeeze out a bit more revenue before the...

Are you a good leader, a bad leader or an unaware leader? If you’re using marketing agencies, freelancers or have a marketing person working for you...

Many years ago, I worked for someone that kept ringing me at 6am every day during my morning commute. It was annoying, I hated it, and it distracted...

How often do you feel like your marketing ‘to do’ list is running away from you or piling up? Do you find yourself getting distracted by other...

Are you a fan of systems and processes? Are you in camp A? - I hate them with the fire of a thousand burning candles or Camp B - love them, couldn’t...

Do you consider networking or speaking to other people about what you do a marketing activity? How often do you review how you describe what you do...

How often do you go to conferences and events and return home with reams of notes and a long list of action points to add to your already...